Workato Marketo Integration

Workato’s integration solutions for Marketo allows you to respond swiftly to leads. This is enabled by integration with Eventbrite, Salesforce, and a whole host of other marketing applications.

Workato Features for Marketo

Sales Automation

Reduce Lead Responses

Workato’s custom integration allows you to connect Marketo to your CRM solutions, such as Salesforce, Oracle NetSuite or a whole host of other software. This allows your sales representatives to contact the leads immediately, instead of waiting for the marketing team to hand it over to them

Centralise Databases

Enrich Lead Databases

Raw data that has not undergone any enrichment serves very little purpose to companies. It is very important for businesses to constantly enrich their data to get the latest on consumer behaviour. Workato allows you to easily enrich your data on leads by provide Marketo with integration to data applications such as Clearbit, ZoomInfo, Kickfire and a whole host of other data software.

Lead Management

Score Your Leads

The efficiency and productivity of the marketing and sales team is greatly enhanced through lead scoring. Workato allows you to score your leads accurately by providing integration for Marketo with demand generation software such as Drift, Intercom, Eventbrite, Cvent, On24, GoToWebinar, and others.

Align Sales and Marketing

Workato helps you strengthen Marketo’s native integrations by allowing them be customised to your marketing and sales needs. You can easily track the success of your campaign from the beginning right through to the end by customising Marketo’s integrations with other solutions such as Salesforce, Microsoft Dynamics, SAP, Hubspot and a whole host of other applications.

Workato benefits for Marketo

Customise leads

Customise your leads

Microsoft Dynamics CRM Integration

Reduce lead response time

Data Enrichment

Enrich your data

Accurate scoring of leads

Accurate scoring of leads

Unlock new insights

Low-code/no-code integration

Marketo Integration

Do everything in one place

Customise your Marketo integration

Give your business the extra edge and enable automation with Workato’s Marketo integration.

Salesforce Integration is available for over 1000 apps

Instantly connect Marketo with thousands of applications – cutting across various departments including sales, marketing, finance and many more – using Workato.

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